We’ve got big plans for Christmas, and lots of lovely new season stock ready to unpack!

    Keep your eyes peeled for new and exciting items being added every week!

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Welcome to The Lilac Room!

Check out the ethical designs from Thought (formerly Braintree) – they specialise in organic cotton, super soft bamboo and ever so stylish silhouettes. For easy-breezy daytime looks head over to Nomads, another ethical clothing company with a passion for tribal prints and muted pastels. We love a stripe here at The Lilac Room and few do a Breton better than Joules, check out their Coast jackets too to keep you looking stylish in the typical British summer (yes, we mean rainy!)

We’re very excited to introduce a new brand to our collection: Emily & Fin‘s retro shapes and bright, quirky patterns are perfect for that extra special event.
We’ve got some fab footwear too: browse our Fly London collection for offbeat shapes and bold colours, or head over to another new brand, Maruti, for on trend Scandi-chic.

Keep your eyes peeled for new AW17 pieces popping up on The Lilac Room website very soon!



The Lilac Room Blog

Changing Seasons: AW17

Posted October 25th 2017 | Posted by Abigail Cox

Way back in August, on one of the hottest days of 2017, we took our new AW17 stock down to the beach and played dress up with a super talented photographer, make-up artist and model. Below are the fabulous final images of our first ever magazine spread! Heart jacket & trousers Great Plains wool coat…

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Behind the scenes: Buying

Posted August 4th 2017 | Posted by Abigail Cox

It may have been a while since our last blog post but we’ve been busy bees behind the scenes here at The Lilac Room! We’ve started our SS17 sale, added new pieces to the website and been eagerly buying for the upcoming seasons. If you head into the shop now, you’ll see a range of AW17…

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Jack in the Green

Posted April 28th 2017 | Posted by Abigail Cox

Jack in the Green is upon us again! And if you’re unaware of this quintessentially Hastings festival it basically involves green paint, foliage and the largest gathering of Morris Dancers in the country… A brief history In the 16th and 17th centuries, people would make garlands from flowers and leaves for the May Day parades.…

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